In September 2018, I visited America to begin work upon the launch of Apple’s highly-anticipated new products: the iPhone Xs, iPhone Xs Max and iPhone XR. The objective was to project manage and localise web content for these products across 32 key countries.

The three-week project required intense process mapping, delegation and communication with a number of internal stakeholders such as translators, validators, web developers and site testers. On the day of launch, over 50,000 words of copy were successfully deployed across numerous interactive pages.

Page Examples

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